Baba Shiv, Pro­fes­sor at Stan­ford Busi­ness School, con­ducts research on con­sumer deci­sion mak­ing and deci­sion neu­ro­science, with spe­cific empha­sis on the neu­ro­log­i­cal under­pin­nings of emo­tion and moti­va­tion in deci­sion mak­ing. His recent work exam­ines the poten­tial for non­con­scious placebo effects related to pric­ing. He is cur­rently the edi­tor of the Jour­nal of Con­sumer Research and sits on the edi­to­r­ial board of the Jour­nal of Con­sumer Psy­chol­ogy and the Jour­nal of Mar­ket­ing Research.

Bill Tucker, Man­ag­ing Direc­tor at Edu­ca­tion Sec­tor, is a social entre­pre­neur who has founded and led both non­profit orga­ni­za­tions and for-profit com­pa­nies. He is respon­si­ble for man­ag­ing the day-to-day oper­a­tions of Edu­ca­tion Sec­tor, and also leads pol­icy work focused on tech­nol­ogy and inno­va­tion. His involve­ment in edu­ca­tion dates to early in his career, when he man­aged a middle/high school stu­dent vol­un­teer and ser­vice learn­ing pro­gram, work­ing with 22 schools and over 75 non­profit orga­ni­za­tions, and served as a com­mu­nity orga­nizer for an adult lit­er­acy pro­gram. He is a grad­u­ate of Duke Uni­ver­sity and has both an MBA and a Master’s of Edu­ca­tion from Stan­ford University.

Brian Mur­phy, Pres­i­dent of De Anza Col­lege, has led De Anza Col­lege since 2004 with a key focus on the prepa­ra­tion of stu­dents to be active, involved cit­i­zens com­mit­ted to trans­form­ing their com­mu­ni­ties. Pre­vi­ously, Pres­i­dent Mur­phy served for 12 years as exec­u­tive direc­tor of the San Fran­cisco Urban Insti­tute at San Fran­cisco State Uni­ver­sity, and was chief con­sul­tant to the Cal­i­for­nia State Legislature’s reviews of the Mas­ter Plan for Higher Edu­ca­tion and the com­mu­nity col­lege reform process in the late 1980s. He has taught polit­i­cal the­ory and Amer­i­can gov­ern­ment at the Uni­ver­sity of Cal­i­for­nia, Santa Cruz, Santa Clara Uni­ver­sity and San Fran­cisco State University.

Charles Jen­nings, Direc­tor of the McGov­ern Insti­tute Neu­rotech­nol­ogy Pro­gram, MIT, became an edi­tor with the sci­en­tific jour­nal Nature fol­low­ing post­doc­toral stud­ies in devel­op­men­tal biol­ogy at Har­vard and MIT. He was the found­ing edi­tor of Nature Neu­ro­science, widely con­sid­ered a lead­ing jour­nal in its field. More recently, he was the first exec­u­tive direc­tor of the Har­vard Stem Cell Insti­tute, and he con­tin­ues to serve as an advi­sor to the Con­necti­cut Stem Cell Research Program.

Chuck House, Exec­u­tive Direc­tor of Stan­ford Media X, leads Stan­ford Uni­ver­sity™ Indus­try Affil­i­ate research pro­gram on media and tech­nol­ogy, and is a senior research scholar in the Human Sci­ences and Tech­nol­ogy Advanced Research divi­sion at Stan­ford. Pre­vi­ously, he was the direc­tor of Soci­etal Impact of Tech­nol­ogy for Intel Cor­po­ra­tion, and the first Direc­tor of Intel™ Vir­tual Research Col­lab­o­ra­tory. He recently co-authored The HP Phe­nom­e­non: Inno­va­tion and Busi­ness Trans­for­ma­tion (Stan­ford Uni­ver­sity Press, Octo­ber 2009).

Colin Mil­ner, Founder and CEO of the Inter­na­tional Coun­cil on Active Aging (ICAA), is one of the worlds vision­ar­ies on the health and well-being of the older adult. Mil­ner is a mem­ber of the Global Agenda Coun­cils ini­tia­tive run by the World Eco­nomic Forum, the active-aging spokesper­son for the Cana­dian Asso­ci­a­tion of Fit­ness Pro­fes­sion­als, and the res­i­dent indus­try expert on aging for the Inter­na­tional Health, Rac­quet and Sports­club Asso­ci­a­tion. An award-winning writer, Mil­ner has authored more than 200 arti­cles on aging-related issues.

Eliz­a­beth Edgerly, National Spokesper­son for Alzheimer’s Asso­ci­a­tion Main­tain Your Brain, is the Chief Pro­gram Offi­cer for the Alzheimer’s Asso­ci­a­tion and national spokesper­son for the Association’s Main­tain Your Brain pro­gram. She over­sees the many pro­grams of the Asso­ci­a­tion for patients, fam­i­lies and health care pro­fes­sion­als. In addi­tion, she staffs the Med­ical Sci­en­tific Advi­sory Coun­cil of the Alzheimer’s Asso­ci­a­tion“ North­ern Cal­i­for­nia. She received her Ph.D. in clin­i­cal psy­chol­ogy at the State Uni­ver­sity of New York and spe­cial­ized in geropsy­chol­ogy and neu­ropsy­chol­ogy. Dr. Edgerly joined the Alzheimer’s Asso­ci­a­tion after com­plet­ing a fel­low­ship in clin­i­cal geropsy­chol­ogy at the Palo Alto VA Hospital.

Glo­ria Cavanaugh, For­mer Pres­i­dent of the Amer­i­can Soci­ety on Aging, retired in 2006 as Pres­i­dent and CEO after lead­ing the orga­ni­za­tion for 31 years and trans­form­ing it from being a regional asso­ci­a­tion to a national one with over 6,000 mem­bers. Ms. Cavanaugh is a found­ing mem­ber and for­mer Board Chair of the National Alliance for Care­giv­ing, and served as a Judge for the AARP Best Employ­ers for Work­ers Over 50 Pro­gram. In addi­tion to man­ag­ing her San Francisco-based con­sult­ing prac­tice, Cavanaugh cur­rently serves on the boards of sev­eral orga­ni­za­tions and coalitions.

Ken­neth Kosik, Co-Director of UC-Santa Bar­bara Neu­ro­science Research Insti­tute, holds an M.D. degree from the Med­ical Col­lege of Penn­syl­va­nia. From 1980 until 2005 he held var­i­ous appoint­ments at the Har­vard Med­ical School where he became Pro­fes­sor of Neu­rol­ogy and Neu­ro­science. In the fall of 2004 he assumed the co-directorship of the Neu­ro­science Research Insti­tute and the Har­ri­man Chair at the Uni­ver­sity of Cal­i­for­nia Santa Bar­bara. He has received mul­ti­ple awards, includ­ing a Whitaker Health Sci­ences Award from Mass­a­chu­setts Insti­tute of Tech­nol­ogy, the Derek Denny-Brown Neu­ro­log­i­cal Scholar Award from the Amer­i­can Neu­ro­log­i­cal Asso­ci­a­tion, the Zenith Award from the Alzheimer’s Asso­ci­a­tion, and a NASA Group Achieve­ment Award to the Neu­ro­lab Sci­ence Team.

Mar­garet Mor­ris, Senior Researcher at Intel’s Dig­i­tal Health Group, stud­ies the ways that emerg­ing tech­nolo­gies can enhance men­tal and phys­i­cal well­be­ing. She con­ducts ethno­graphic research to iden­tify needs and works with engi­neers to develop and eval­u­ate exploratory pro­to­types. Prior to join­ing Intel in 2002, she stud­ied tech­nol­ogy adop­tion in Sapient’s Expe­ri­ence Mod­el­ling group. Margie com­pleted her Ph.D. in Clin­i­cal Psy­chol­ogy with a minor in Behav­ioural Neu­ro­science at the Uni­ver­sity of New Mex­ico, her clin­i­cal intern­ship at the San Fran­cisco VA Med­ical Cen­tre, and her post­doc­toral fel­low­ship at Stan­ford Uni­ver­sity. She has a B.A. in Eng­lish from Haver­ford College.

Nigel Smith, AARP Strat­egy and Plan­ning Direc­tor, is respon­si­ble for devel­op­ing decen­tral­ized inno­va­tion mod­els for AARP and for con­sult­ing with busi­ness units in the exe­cu­tion of inno­va­tion processes. Prior to AARP, Nigel was the Direc­tor or Prod­uct Inno­va­tion for Visa USA. Other pro­fes­sional expe­ri­ences have been with McK­in­sey & Com­pany, Gold­man Sachs Group, and KPMG. Nigel holds a Mas­ters in Busi­ness Admin­is­tra­tion degree from Stan­ford Uni­ver­sity and a Bach­e­lors in Busi­ness Admin­is­tra­tion degree from Howard University.

Peter A. Georgescu is Chair­man Emer­i­tus of Young & Rubi­cam Inc., where he pre­vi­ously served as Chair­man and CEO. Mr. Georgescu is cur­rently Vice Chair­man of New York Pres­by­ter­ian Hos­pi­tal and a mem­ber of the Coun­cil on For­eign Rela­tions, and serves as a board mem­ber of sev­eral pub­licly reg­is­tered com­pa­nies. In 2006 Mr. Georgescu pub­lished his first book The Source of Suc­cess — assert­ing that per­sonal val­ues and cre­ativ­ity are the lead­ing dri­vers of busi­ness suc­cess in the 21st Cen­tury. Mr. Georgescu’s belief in the power of edu­ca­tion has fueled his involve­ment as a mem­ber of A Bet­ter Chance’s and Poly­tech­nic University’s Boards of Direc­tors. Mr. Georgescu immi­grated to the United States from Roma­nia in 1954, and is the recip­i­ent of the Ellis Island Medal of Honor. He was edu­cated at Exeter Acad­emy, received his B.A. with cum laude hon­ors from Prince­ton and an MBA from Stan­ford Busi­ness School.

Peter Sims is an author and thought-leader focused on cre­ative think­ing, inno­va­tion, and lead­er­ship. His next book, “Lit­tle Bets” (forth­com­ing from Simon & Schus­ter: Free Press, 2011) is about doing things to dis­cover what to do, draw­ing upon the inner-workings of var­i­ous cre­ative think­ing meth­ods to under­stand how new ideas evolve. Pre­vi­ously, he was coau­thor with Bill George of “True North,” the Wall Street Jour­nal and Busi­ness­Week best-selling book. His work has appeared in Har­vard Busi­ness Review, For­tune, and USA Today and he has spo­ken at and advised mul­ti­ple lead­ing orga­ni­za­tions. Pre­vi­ously, Peter worked as a ven­ture cap­i­tal­ist in the U.S. and Europe with Sum­mit Partners.

Rod Fal­con, Direc­tor of Health Hori­zons Pro­gram at the Insti­tute For The Future, directs research across a range of health and health care issues with an empha­sis on the global health econ­omy: evolv­ing con­sumer health mar­kets, do-it-yourself health care, the shift­ing of care out­side clin­i­cal set­tings, and the grow­ing num­ber of peo­ple turn­ing to tech­nol­ogy to become better-than-well. Rod has a B.A. in Amer­i­can his­tory and eth­nic stud­ies and an M.P.P. from the Uni­ver­sity of Cal­i­for­nia, Berke­ley. Out­side work, Rod keeps busy learn­ing the myr­iad sto­ries of his own large extended family.

Stephen Mack­nik, Lab Direc­tor at Bar­row Neu­ro­log­i­cal Insti­tute, has seen his research and sci­en­tific out­reach activ­i­ties fea­tured in the New York Times, The Wall Street Journal,The Chicago Tri­bune, The Boston Globe, NPR, and Der Spiegel, among hun­dreds of media sto­ries. He is board mem­ber of Sci­en­tific Amer­i­can, where he has pub­lished sev­eral fea­ture arti­cles and for which he pub­lished a free monthly online col­umn on the neu­ro­science of illusions.

Susan Hoff­man, Direc­tor of OLLI @ Berke­ley, leads the Osher Life­long Learn­ing Insti­tute within the Vice Provost’s Office for Teach­ing and Learn­ing at UC Berke­ley. For the past fif­teen years she has worked at UC and CSU cam­puses launch­ing new inter­dis­ci­pli­nary and inter­na­tional pro­grams. Before then, she served as the Exec­u­tive Direc­tor of the Cal­i­for­nia Con­fed­er­a­tion of the Arts, rep­re­sent­ing Cal­i­for­nia artists, art edu­ca­tors and arts orga­ni­za­tions in Sacra­mento and Wash­ing­ton for a decade. Her cre­ative work includes being a writer and film­maker. Her fac­ulty appoint­ments have been in cre­ative writ­ing, the­atre and polit­i­cal philosophy.