By: Alvaro Fernandez
In the past two days, The New York Times has published two excellent articles on brain and cognitive fitness. Despite appearing in separate sections (technology and editorial), the two have more in common than immediately meets the eye. Both raise key questions that politicians, health policy makers, business leaders, educators and consumers should pay attention to.
1) First, Exercise Your Brain, or Else You’ll … Uh …, by Katie Hafner (5/3/08). Some quotes:
- “At the same time, boomers are seizing on a mounting body of evidence that suggests that brains contain more plasticity than previously thought, and many people are taking matters into their own hands, doing brain fitness exercises with the same intensity with which they attack a treadmill.”
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By: Alvaro Fernandez
Quick update: 2 very interesting news, 2 excellent blog carnivals.
1) Forget Brain Age: Researchers Develop Software That Makes You Smarter (Wired). Thanks Senia!
- “In a limited trial, he and his team were able to make 34 test subjects significantly better at answering IQ test questions after training them on a completely separate memory task”
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By: Dr. Bill Klemm
Over the last year we have gladly seen an avalanche of news on adult neurogenesis (the creation of new neurons in adult brains), following recent research reports. Further, we have seen how the news that physical exercise can enhance neurogenesis is becoming common knowledge among many health systems we work with.
Now, the obvious question that doesn’t always get asked is, “What good are new neurons if they don’t survive?”. And that’s where learning, enrichment, mental exercise, are critical.
We are glad to introduce a new Expert Contributor, Dr. Bill Klemm, a professor of Neuroscience at Texas A&M University, who summarizes much research on how new neurons are born-and what they need to live long happy lives.
- Alvaro
New Neurons: Good News, Bad News
– By Dr. Bill Klemm
In the last few years, researchers have discovered that new nerve cells (neurons) are born, presumably from residual stem cells that exist even in adults. That should be good news for all of us as we get older and fear mental decline. The bad news is that these new neurons die, unless our minds are active enough.
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By: Alvaro Fernandez
Let’s review some good lifestyle options we can follow to maintain, and improve, our vibrant brains.
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- Learn what is the “It” in “Use It or Lose It”. A basic understanding will serve you well to appreciate your brain’s beauty as a living and constantly-developing dense forest with billions of neurons and synapses.
- Take care of your nutrition. Did you know that the brain only weighs 2% of body mass but consumes
over 20% of the oxygen and nutrients we intake? As a general rule, you don’t need expensive ultra-sophisticated nutritional supplements, just make sure you don’t stuff yourself with the “bad stuff”.
- Remember that the brain is part of the body. Things that exercise your body can also help sharpen your brain: physical exercise enhances neurogenesis.
- Practice positive, future-oriented thoughts until they become your default mindset and you look forward to every new day in a constructive way. Stress and anxiety, no matter whether induced by external events or by your own thoughts, actually kills neurons and prevent the creation of new ones.
You can think of chronic stress as the opposite of exercise: it prevents the creation of new neurons.
- Thrive on Learning and Mental Challenges. The point of having a brain is precisely to learn and to adapt to challenging new environments. Once new neurons appear in your brain, where they stay in your brain and how long they survive depends on how you use them. “Use It or Lose It” does not mean “do crossword puzzle number 1,234,567″. It means, “challenge your brain often with fundamentally new activities”.

- We are (as far as we know) the only self-directed organisms in this planet. Aim high. Once you graduate from college, keep learning. The brain keeps developing, no matter your age, and it reflects what you do with it.
- Explore, travel. Adapting to new locations forces you to pay more attention to your environment. Make new decisions, use your brain.
- Don’t Outsource Your Brain. Not to media personalities, not to politicians, not to your smart neighbour… Make your own decisions, and mistakes. And learn from them. That way, you are training your brain, not your neighbour’s.

- Develop and maintain stimulating friendships. We are “social animals”, and need social interaction. Which, by the way, is why ‘Baby Einstein’ has been shown not to be the panacea for children development.
- Laugh. Often. Especially to cognitively complex humor, full of twists and surprises. Better, try to become the next Jon Stewart
Now, remember that what counts is not reading this article-or any other-, but practicing a bit every day until small steps snowball into unstoppable, internalized habits…so, pick your next battle and try to start improving at least one of these 10 habits today. Revisit the habit above that really grabbed your attention, click on the link to learn more, and make a decision to try something different today!
By: Alvaro Fernandez
The ABA (American Bar Association) Journal has a good article titled Law Hacks: 101 tips, tricks and tools to make you a more productive, less stressed-out lawyer, combining tips on email usage, software, and some brain tips from us:
- 67 “The Web site SharpBrains suggests self-improvement exercises. Try this one: Take five-minute visuÂÂalization breaks with deep and regular breathing, picturing beautiful landscapes or pleasant or successful memories, especially after finishing a tough task.”
- 68 “Improve your mental acuity by subtracting numbers, i.e., 7 from 200 (200, 193, 186, 179 …) or practicing an exponential series (2, 4, 8, 16, 32, 64 …). The point is not to become a math genius or be smarter than a fifth-grader, but just to keep your mind sharp.”
- 69 “It takes a system to be productive, but it’s also useful to try something different every day to stay sharp. For example, try commuting differently or talking to new people.”
Some more tips?
By: Alvaro Fernandez
A collection of recent announcement in the “brain games” or “brain training games” space:
The Wii sets new generational standards for the videogame industry
Strain your brain the smart way
- “George Harrison, Nintendo’s senior vice president of marketing and corporate communications, has said that more than half of the company’s marketing for Wii is aimed at adults. And the system has been presented at conventions for the aging “gray gamer” population.” and talks about sudoku, Brain Age, Big Brain Academy, and more.
SBT Announces the Acquisition of Quixit
By: Caroline Latham
A new version of emWave® PC Stress Relief System (formerly Freeze-Framer) has been released with a new name, new games, new features, new interactive coach, and all new content.
New features and enhancements include:
- Categorized content sections with over 100 pages of reference information including Health and Well-Being, Health Professionals, Sports Performance, Workplace Performance, and Testing and Learning.
- The Coherence Coach™ teaches stress reduction and trains you to find “The Zone”.
- Emotion Visualizer™ displays colorful images which change as you change your emotional state.
- Interactive games help you transform stress into creative energy.
- An integrated music player and improved audio feedback functionality.
- Integrated web access to online forums, troubleshooter and knowledgebase.
- Advanced data logging for pulse, inter-beat-intervals, power spectrum and more.
- New and improved tutorial and help system.
- and much more…
emWave PC collects information from your heart through a USB finger or ear-clip sensor that plugs into your computer and then translates that heart rhythm information into user-friendly graphics on your computer screen to help train you to relax and find “The Zone”. As you reduce your stress, you see your heart rhythms change in real time as you move into a more balanced, productive mental state.
emWave PC allows you to track your progress and has three interactive games powered by your ability to transform stress into renewed energy. A new feature of emWave PC is its Emotion Visualizer, a practice application that provides images which adjust the degrees of color and movement as you adjust your emotional state.

If you purchased Freeze-Framer from us and are interested in a Software Upgrade Kit, please contact us.
By: Caroline Latham
We all know chronic stress is bad for our heart, our weight, and our mood, but how about our memory? Interestingly, acute stress can help you focus and remember things more vividly. Chronic stress, on the other hand, reduces your ability to focus and can specifically damage cells in the hippocampus, a brain structure critical to encoding short term memory.
When is stress chronic? When you feel out of control of your life. You may feel irritable or anxious. While every individual varies in their response the type and quantity of stress, there are some things you can do to feel more in control of your environment. This sense of empowerment can lower your stress, and as a result, help your memory.
What are some ways to feel in control and less stressed?
- Use a calendar to schedule important things. Give items a date and a priority.
- Make a list of things that need to be done. Even if it’s a long list, it can be rewarding to cross off items as you complete them.
- Use a contemplative practice like yoga or meditation to calm your mind and body or try using a heart rate variability sensor to learn to relax and focus your mind and body.
- Ask yourself how important something truly is to you. Maybe you’re stressing over something that you are better off just letting go.
- Delegate what you can.
- Get regular exercise to burn off those excess stress hormones.
- Get enough sleep so that you can recharge your batteries.
- Eat well and reduce your caffeine and sugar intake which can add to your sense of jitteriness.
- Maintain your social network. Sharing concerns with friends and family can help you feel less overwhelmed.
- Give yourself 10 minutes just to relax every day.
Further Reading on Stress and Memory
Why Zebras Don’t Get Ulcers by Robert M. Sapolsky, Ph.D.
A Primer on Multitasking
Simple Stress Test
Quick Stress Buster
Is there such thing as GOOD stress?
Brain Yoga: Stress — Killing You Softly
By: Alvaro Fernandez
Professor, trader and author Brett Steenbarger, one of the main experts on Trading psychology and Trader Performance (see our interview with him here), just announced he will speak at a Free Interactive Webinar on Trader Performance
- “During the Webinar, I will summarize and elaborate basic ideas from my book and also introduce new ideas developed and applied since the book’s publication. A unique feature of the session will be a participant Q&A moderated by Steve.” (Steven Buss, a member of the NeoTicker forum)
He recently wrote a great post on My Favorite Techniques for Overcoming Performance Anxiety in Trading, including a wonderful technique (see article to read the full description)
By: Alvaro Fernandez
Cognitive training and stress management, MindFit and Freeze-Framer (or emWave): two complementary sides of Brain Fitness.
Research shows that adults can and should take care of their brains, both for short-term and long-term benefits. Through brain exercise we can improve our overall cognitive function right now—making quick decisions, staying calm and focused under pressure, and multitasking effectively. Over time, we may not reduce our brain age, but we can build up a cognitive reserve to buffer against age-related cognitive decline or other progressive diseases. Short term and long term, we all want to lead productive, successful lives.
Any good brain fitness program must provide you a variety of new challenges over time. While recreational activities like bridge, sudoku, and crossword puzzles can work our brain, only a comprehensive tool based in scientific research, like MindFit, can work your mental muscles systematically through a completely individualized training regimen for Read the rest of this entry »
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