The Wall Street Jour­nal has a great arti­cle today, Putting Brain Exer­cises to the Test (requires sub­scrip­tion), that com­pares 6 dif­fer­ent computer-based brain exer­cise pro­grams along ease-of-use, fun, and sci­ence behind. We at Sharp­Brains con­ducted a very sim­i­lar exer­cise last year, com­ing to basi­cally the same conclusions.

The arti­cle com­pares Nin­tendo Brain Age, MyBrain­Builder, MyBrain­Trainer, Hap­pyNeu­ron, (Cog­niFit Sci­ence) Mind­Fit and Posit Sci­ence brain fit­ness 2.0, and ends up rec­om­mend­ing Read the rest of this entry »

See our sec­ond press release below, and visit our Press Room for the great press we are start­ing to get about our brain fit­ness gym.

Spe­cial Offer: For a lim­ited time, you can receive a com­pli­men­tary copy of our Brain Fit­ness 101 e-Guide: Answers to your Top 25 Ques­tions, writ­ten by Dr. Elkhonon Gold­berg and Alvaro Fer­nan­dez, by sub­scrib­ing to our monthly newslet­ter. You can sub­scribe Here.

Sharp­Brains intro­duces First Online Brain Fit­ness Center

– Unique, Full-Service, Science-Based Fit­ness Cen­ter Ush­ers in the Next Work­out Rev­o­lu­tion: Men­tal Exer­cise –

SAN FRANCISCO–(BUSINESS WIRE)–Thirty years after the emer­gence of the exer­cise boom, the fit­ness rev­o­lu­tion has finally gone to people’s heads: SharpBrains.com has launched the first online brain fit­ness cen­ter. Com­plete with a vari­ety of science-based men­tal exer­cise equip­ment, per­sonal brain train­ers, and nearly 200 arti­cles, inter­ac­tive blog post­ings and inter­views with indus­try experts, Sharp­Brains is spear­head­ing the evo­lu­tion of the fit­ness indus­try to include a sound mind as well as a healthy body.

The new men­tal exer­cise move­ment is founded on using struc­tured, computer-based brain fit­ness rou­tines tai­lored to each member’s spe­cific needs and level of abil­ity. Just as crunches and kick-boxing tone abs and increase car­dio strength, Read the rest of this entry »

Given the grow­ing aware­ness of this emerg­ing field, let’s review some of the most rel­e­vant concepts:

Brain Fit­ness: the gen­eral state of good, sharp, brain and mind, espe­cially as the result of men­tal and phys­i­cal exer­cise and proper nutrition.

Brain Fit­ness Pro­gram: struc­tured set of brain exer­cises, usu­ally computer-based, designed to train spe­cific brain areas and func­tions in tar­geted ways, and mea­sured by brain fit­ness assessments.

Chronic Stress: ongo­ing, long-term stress. Con­tin­ued phys­i­o­log­i­cal arousal where stres­sors block the for­ma­tion of new neu­rons and neg­a­tively impact the immune system’s defenses.

Cog­ni­tive train­ing (or Brain Train­ing): vari­ety of brain exer­cises designed to help work out spe­cific “men­tal mus­cles”. The prin­ci­ple under­ly­ing cog­ni­tive train­ing is to help improve “core” abil­i­ties, such as atten­tion, mem­ory, problem-solving, which many peo­ple con­sider as fixed.

Cog­ni­tive Reserve (or Brain Reserve): the­ory that addresses the fact that indi­vid­u­als vary con­sid­er­ably in the sever­ity of cog­ni­tive aging and clin­i­cal demen­tia. Men­tal stim­u­la­tion, edu­ca­tion and occu­pa­tional level are believed to be major active com­po­nents of build­ing a cog­ni­tive reserve that can help resist the attacks of men­tal disease.

fMRI: func­tional mag­netic res­o­nance imag­ing (fMRI) is a non-invasive neu­roimag­ing Read the rest of this entry »

Given that we are get­ting new read­ers let’s re-introduce our Neu­ro­science Inter­view Series. If you click on the cat­e­gory (in the right bar) that says Neu­ro­science Inter­view Series, you will find the updated list of inter­views we have con­ducted (and also some that we have found else­where, such as the one with Posit Science’s Dr. Michael Merzenich and Dr. John Ratey).

The inter­views we have con­ducted and pub­lished so far, with most recent first:

• Dr. Elkhonon Gold­berg on Brain Fit­ness Pro­grams and Cog­ni­tive Train­ing. Dr. Gold­berg is a neu­ropsy­chol­o­gist and clin­i­cal pro­fes­sor of neu­rol­ogy at New York Uni­ver­sity School of Med­i­cine. He was a stu­dent and close asso­ciate of the great neu­ropsy­chol­o­gist Alexan­der Luria, and has writ­ten The Exec­u­tive Brain and The Wis­dom Paradox.
• Go Hirano on Brain Train­ing and “Brain-ism” in Japan. Go is a ser­ial Japan­ese entre­pre­neur who has launched NeuWell (Neu­ro­science for Well­ness) there. He also talks about Nin­tendo Brain Age.
• On Enhanc­ing Trader Per­for­mance and The Psy­chol­ogy of Trad­ing: Inter­view with Brett N. Steen­barger. Dr. Steen­barger is an Asso­ciate Pro­fes­sor of Psy­chi­a­try and Behav­ioral Sci­ences at SUNY Upstate Med­ical Uni­ver­sity, and author of The Psy­chol­ogy of Trad­ing and the new Enhanc­ing Trader Performance.
• On Cog­ni­tive Sim­u­la­tions for Bas­ket­ball Game-Intelligence: Inter­view with Prof. Daniel Gopher. Dr. Gopher is Pro­fes­sor of Cog­ni­tive Psy­chol­ogy and Human Fac­tors Engi­neer­ing at Tech­nion, Israel’s Insti­tute of Sci­ence, and sci­en­tific advi­sor for Intel­li­Gym.
• An ape can do this. Can we not? with Dr. James Zull, Pro­fes­sor of Biol­ogy and Bio­chem­istry at Case West­ern Uni­ver­sity, and author of The Art of Chang­ing the Brain
• Cog­ni­tive Train­ing and ADD/ADHD: Inter­view with Prof. David Rabiner, Senior Research Sci­en­tist and the Direc­tor of Psy­chol­ogy and Neu­ro­science Under­grad­u­ate Stud­ies at Duke University.
• On Work­ing Mem­ory Train­ing and RoboMemo: Inter­view with Dr. Torkel Kling­berg, pro­fes­sor at Karolin­ska Insti­tute, and direc­tor of the Devel­op­men­tal Cog­ni­tive Neu­ro­science Lab, part of the Stock­holm Brain Insti­tute. He is also the sci­en­tific advi­sor for Cogmed Work­ing Mem­ory Train­ing pro­gram (RoboMemo).

And we have a few more inter­views in the works-please keep tuned.

Enjoy!

Wel­come to the inau­gural edi­tion of the Brain Fit­ness Blog Car­ni­val. The tim­ing couldn’t be bet­ter  you have prob­a­bly seen the fea­tured CBS News/TIME Series on Brain Neuroplasticity.

Thanks to the over 40 peo­ple who sub­mit­ted posts. We have had to select the posts we enjoyed the most to help facil­i­tate an engag­ing and informed conversation.

Learn­ing is phys­i­cal. Our expe­ri­ence lit­er­ally shapes our brains. And vice versa. The media seems to be focus­ing mostly on brain fit­ness for seniors, but its impli­ca­tions go beyond that, as you will see in this post by Car­o­line: What is Brain Fit­ness?, and the arti­cles in this carnival.

Science-based under­stand­ing is evolv­ing from “Use it or Lose It” to “Use It and Improve It.”  As Fast Company’s Alan Deutschman provoca­tively puts it in his last book, Change or Die. We couldn’t agree more with his sum­mary rec­om­men­da­tion: “Relate. Repeat. Reframe.” Alan presents a blog arti­cle announc­ing his book (here is his orig­i­nal arti­cle). Read the rest of this entry »

We are tempted to drop it all, find a nice warm tree in the park or cof­fee­house table, and sim­ply read 2 books that have just been pub­lished. We haven’t read them since they have lit­er­ally just been released today, but we are cer­tain there will be a fun and illu­mi­nat­ing read for any­one inter­ested in the brain and the mind.

Change or Die: The Three Keys to Change at Work and in Life by Alan Deutschman. Alan, a jour­nal­ist for Fast Com­pany, turns the superb arti­cle Change or Die he wrote in May 2005 into a book. We liked the arti­cle so much, that it has been at the top of our rec­om­mended Arti­cles since then.

Happy 2007 to everyone!

We have just for­mu­lated our New Year Res­o­lu­tion: make 2007 the year when brain plas­tic­ity and Brain Fit­ness became main­stream concepts.

How do we start? well, let’s announce the launch of the Car­ni­val of Brain Fit­ness (a Blog Car­ni­val is basi­cally the vehi­cle that blogs use to share posts around spe­cific topics).

Goal: to facil­i­tate a dia­logue about this emerg­ing field across mul­ti­ple per­spec­tives, from sci­en­tists and health pro­fes­sion­als, to edu­ca­tion and train­ing ones, to basi­cally every­one who has con­ducted an exper­i­ment on his on her brain and mind, and has news to report.

Con­text: The sci­en­tific foun­da­tions lie in neu­ro­ge­n­e­sis, neu­ro­plas­tic­ity, cog­ni­tive train­ing and stress man­age­ment. Med­ical and health appli­ca­tions range from stroke and TBI reha­bil­i­ta­tion to ADD/ADHD and early Alzheimer’s to Mind­ful­ness Based Stress Reduc­tion and cog­ni­tive ther­apy. Edu­ca­tional and train­ing appli­ca­tions go from help­ing kids improve read­ing abil­i­ties to help­ing man­age stress and anx­i­ety — includ­ing work with the “men­tal game” in sports and high-demand activ­i­ties pr pro­fes­sions. Each of us may also have expe­ri­ences to report, where we saw first hand, no mat­ter our age, our innate abil­ity to refine and trans­form our­selves (and our brains).

Mechan­ics: If you’d like to con­tribute, Read the rest of this entry »

Just a quick note to sum­ma­rize a num­ber of con­ver­sa­tions we have been hav­ing at a num­ber of hol­i­day parties.

In short, who may ben­e­fit from a biofeedback-based stress man­age­ment pro­gram? any­one, no mat­ter the age (after 6-years-old) who wants a more mea­sur­able way to man­age stress and anx­i­ety and per­form at peak lev­els. Our Head Coach, a clin­i­cal psy­chol­o­gist, lit­er­ally men­tioned yes­ter­day that this tool is one of the most use­ful he has ever seen.

We have seen some spe­cific groups ben­e­fit the most, such as stu­dents and school staff, traders and golfers: Read the rest of this entry »

“…across the coun­try, brain health pro­grams are spring­ing up, offer­ing the pos­si­bil­ity of a cog­ni­tive foun­tain of youth.”

“From “brain gyms” on the Inter­net to “brain-healthy” foods and activ­i­ties at assisted liv­ing cen­ters, the pro­grams are aimed at baby boomers anx­ious about enter­ing their golden years and at their par­ents try­ing to stave off mem­ory loss or dementia.”

Keep read­ing today’s New York Times arti­cle As Minds Age, What’s Next? Brain Cal­is­then­ics.

The arti­cle also refers to Posit Sci­ence, Hap­pyNeu­ron, MyBrain­Trainer, and other com­pa­nies, insur­ers and res­i­dences offer­ing brain fit­ness programs/brain exer­cise software.

And includes a note of cau­tion: “This is going to be one of the hottest top­ics in the next five years — it’s going to be huge,” said Nancy Cerid­wyn, co-director of spe­cial projects for the Amer­i­can Soci­ety on Aging. “The chal­lenge we have is it’s going to be a lot like the anti-aging indus­try: how much sci­ence is there behind this?”

You can learn more by check­ing our longer post yes­ter­day, New Research on How to Main­tain a Sharp Brain, where we com­mented on yesterday’s NYT Edi­to­r­ial, the results from the JAMA study and an IHRSA newslet­ter to fit­ness and health clubs that we authored.

Get­ting ready for the hol­i­days, not the best time to write great orig­i­nal content…so let us share the only review we have found so far on one of the pro­grams we offer, Mind­Fit.

First, a good arti­cle titled The dawn of cog­ni­tive tech­nol­ogy, on the sci­ence behind the need for struc­tured computer-based pro­grams, with quotes such as Read the rest of this entry »