AARP recently released a list of Top 5 Best Books for Brain Fit­ness. SharpBrains.com is hon­ored to have pub­lished one of those Top 5 books and to present this Live Q&A Series for you to ask ques­tions to the authors of 3 of those best books on brain fit­ness. Par­tic­i­pants will sub­mit writ­ten ques­tions, mod­er­a­tors will select the most impor­tant and rel­e­vant ques­tions, and book authors will write their answers for every­one to read.

• Novem­ber 1st, 2011, 2-3pm ET: Dr. Gary Small, author of The Mem­ory Bible
• Novem­ber 15th, 2011, 2-3pm ET: Alvaro Fer­nan­dez, co-author of The Sharp­Brains Guide to Brain Fitness
• Novem­ber 22nd, 2011, 2-3pm ET: Dr. Paul Nuss­baum, author of Save Your Brain
• (in Span­ish) Novem­ber 29th, 2011, 2-3pm ET: Alvaro Fer­nan­dez, co-autor de The Sharp­Brains Guide to Brain Fit­ness Read the rest of this entry »

Let’s explore some  high-quality new resources, announce­ments and stud­ies in this June edi­tion of the monthly Sharp­Brains eNewslet­ter. The field is clearly on the move!

Por­traits of the Mind: Sev­eral sharp brains (Rick, Karen, John, thanks!) strongly rec­om­mend the recent book  “Por­traits of the Mind: Visu­al­iz­ing the Brain from Antiq­uity to the 21st Cen­tury” (which includes the image on the left) as great read­ing and as a beau­ti­ful cof­fee table book.

Pro­mot­ing Healthy, Mean­ing­ful Aging Through Social Involve­ment: The cur­rent issue of Cere­brum includes the excel­lent in-depth arti­cle on the value of vol­un­teer­ing pro­gram Expe­ri­ence Corps to pro­mote healthy and mean­ing­ful aging through social involvement.

Work­ing mem­ory train­ing can improve fluid intel­li­gence: Finally, a pow­er­ful voice of com­mon sense. A new sci­en­tific study con­cludes that “cog­ni­tive train­ing can be effec­tive and long-lasting, but there are lim­it­ing fac­tors that must be con­sid­ered to eval­u­ate the effects of this train­ing, one of which is indi­vid­ual dif­fer­ences in train­ing per­for­mance. We pro­pose that future research should not inves­ti­gate whether cog­ni­tive train­ing works, but rather should deter­mine what train­ing reg­i­mens and what train­ing con­di­tions result in the best trans­fer effects, inves­ti­gate the under­ly­ing neural and cog­ni­tive mech­a­nisms, and finally, inves­ti­gate for whom cog­ni­tive train­ing is most useful.”

Lumos Labs raises $32.5m: Lumos Labs, the com­pany behind lumosity.com, has just raised the sin­gle largest amount of fund­ing in the space.

Devel­op­ing a Research Agenda for Seri­ous Games: The recent trade book Com­puter Games and Instruc­tion brings together the lead­ing edge per­spec­tives of over a dozen sci­en­tists in the area of videogames and learn­ing, includ­ing this very insight­ful analy­sis by Harvard’s Chris Dede.

In the News: Brief arti­cles in the New York Times and a very pow­er­ful analy­sis in The New York Review of Books pro­vide use­ful clues about Brain Cal­is­then­ics, Bilin­gual Brains, and Debunk­ing Myths on Men­tal Illness.

Emerg­ing Mil­i­tary Appli­ca­tions: 2 recent announce­ments show, in a mil­i­tary con­text, inno­v­a­tive ways to enhance brain func­tion­ing and per­for­mance both to help “nor­mal” and “clin­i­cal” (post-TBI) populations.

We hope you enjoyed this newslet­ter. Please do feel free to share this with friends and col­leagues via Face­book, Twit­ter and LinkedIn, and have a great week­end and month of July!

Please Join us on Mon­day March 14th for the largest global and vir­tual book club dis­cus­sion ever focused on the brain.

An open dis­cus­sion on what new brain research means to each of us.

In honor of Brain Aware­ness Week.

.

Why March 14th?

Because we want to cel­e­brate Brain Aware­ness Week (BAW), the cam­paign founded by The Dana Alliance for Brain Ini­tia­tives to increase pub­lic aware­ness about the progress and ben­e­fits of brain research. BAW 2011 takes place March 14-20th, 2011.

Every March, Read the rest of this entry »

Next Tues­day, Novem­ber 3rd: I’ll be pre­sent­ing the Sharp­Brains Guide to a business/ entre­pre­neur­ial audi­ence at the San Fran­cisco Chap­ter of the Asso­ci­a­tion for Cor­po­rate Growth (you can reg­is­ter online).

Descrip­tion: While most of us have heard the phrase “use it or lose it,” very few under­stand what “it” means, or how to prop­erly “use it” in order to improve brain func­tion and fit­ness. This talk will pro­vide an overview of the most recent research, guide­lines and resources to “Use It and Improve It”, sum­ma­riz­ing the main find­ings and top­ics from the new book The Sharp­Brains Guide to Brain Fit­ness. We will debunk 10 com­mon brain fit­ness myths; dis­cuss how the brain works and the 4 pil­lars of brain main­te­nance; explain the dif­fer­ence between men­tal exer­cise and men­tal activ­ity and iden­tify prac­ti­cal ways to inte­grate this research into our work and lives for max­i­mum brain health and performance.

To order book: Here. (has been among Amazon.com’s Top 10 Pre­ven­tive Med­i­cine books basi­cally since publication!)

Over the last few weeks I have given a cou­ple of AARP-sponsored talks, both in Eng­lish and in Span­ish (this was my first Span­ish pre­sen­ta­tion on a topic I mostly dis­cuss in Eng­lish, so I did get some extra brain points by try­ing to trans­late “neu­ro­plas­tic­ity” and “hip­pocam­pus” on the fly), and had a great cou­ple of meet­ings with AARP staff to explore col­lab­o­ra­tions. AARP can obvi­ously play a major role in how ratio­nally this whole cat­e­gory of “brain fit­ness” evolves.

Here you have a cou­ple of my favorite recent media interviews:

4-minute Video inter­view on the Gilbert Guide:
Book Reveals Secrets Once Only Known to Scientists

30-minute radio inter­view on WMBR (MIT cam­pus radio sta­tion):
Par­a­digm Shifts: Brain Fit­ness (mine is the sec­ond inter­view, starts around the middle)

Finally, a grow­ing num­ber of blog­gers are review­ing the book. This is what they say:

• Brain Fit­ness for Coach­ing and Lead­er­ship (Ed Batista at Stan­ford Busi­ness School)
• Is Your Brain a Couch Potato (Doc Gur­ley at SF Gate)
• Essen­tial ref­er­ence for brain fit­ness, cog­ni­tive health, neu­ro­plas­tic­ity (High­light Health)
• Fit­brains learn how to learn (Dr. Larry McCleary)
• Learn about cog­ni­tive func­tion­ing (Teen Health 411)
• A great ded­i­ca­tion: to your Unique Brain, and Unique Mind (Play with your mind)
• Very valu­able inter­views (Nucleus Learning)
• Author­i­ta­tive research and per­spec­tive (Green­stein Institute)

You can order The Sharp­Brains Guide to Brain Fit­ness here.

After a sur­pris­ingly calm sum­mer, I am get­ting my brain, throat, and pre­sen­ta­tion, ready for the book tour to pro­mote The Sharp­Brains Guide to Brain Fit­ness. The tour includes two talks at New York Pub­lic Library!

These are the events dur­ing Sep­tem­ber and Octo­ber — please let me know if you plan to attend any.
And, of course, if you haven’t ordered your copy yet, Amazon.com is here to help you…

Order Book at Amazon.com
	Click Here to order at Amazon.com. Print Edi­tion, $24.95

Order Kin­dle eBook
	Click Here to order at Amazon.com, Kin­dle Edi­tion, $9.99

> Sep­tem­ber 8th, Petaluma, Cal­i­for­nia: Phys­i­cal and Men­tal Exer­cise for Brain Fit­ness, at the Club One Fit­ness Cen­ter. More infor­ma­tion here.

> Sep­tem­ber 9th, San Fran­cisco: The Sharp­Brains Guide to Brain Fit­ness, at San Fran­cisco State Uni­ver­sity Osher Life­long Learn­ing Insti­tute (OLLI). More infor­ma­tion here.

> Sep­tem­ber 11th, Oak­land, Cal­i­for­nia: The Sharp­Brains Guide to Brain Fit­ness, at ASA Brain Health Day

> Sep­tem­ber 23rd, New York Pub­lic Library, Bronx Library Cen­ter: The Sharp­Brains Guide to Brain Fit­ness. More infor­ma­tion here.

> Sep­tem­ber 25rd, New York Pub­lic Library, Stephen Schwarz­man Build­ing: The Sharp­Brains Guide to Brain Fit­ness. More infor­ma­tion here.

> Octo­ber 6th, Palo Alto, CA: Brain Fit­ness — Fad or Rev­o­lu­tion?, Smart­Sil­vers MIT North­ern Cal­i­for­nia event. More infor­ma­tion here.

> Octo­ber 14th, Berke­ley, CA: Do’s and Don’ts of Brain Fit­ness for Life, at UC-Berkeley Osher Life­long Learn­ing Insti­tute. More infor­ma­tion here.

> Octo­ber 21th, New York City: Brain Fit­ness For All, at Glen Cove Senior Center.

Reminder: you can Order your copy Here!

Think about this: How can any­one take care of his or her brain when every week brings a new bar­rage of arti­cles and stud­ies which seem to con­tra­dict each other?

Do sup­ple­ments improve mem­ory? Do you need both phys­i­cal and men­tal exer­cise or is one of them enough? Which brain train­ing approach, if any, is worth one’s time and money?

We tried to address these ques­tions, and many oth­ers, in our recent book, The Sharp­Brains Guide to Brain Fit­ness (182 pages, $24.95), that we pre­sented at Games for Health Con­fer­ence last week. The book is the result of over two years of exten­sive research includ­ing more than a hun­dred inter­views with sci­en­tists, pro­fes­sion­als and con­sumers, and a deep review of the sci­en­tific lit­er­a­ture, led by neu­ropsy­chol­o­gist Elkhonon Gold­berg and myself with the help of cog­ni­tive sci­en­tist Pas­cale Mich­e­lon. As we wrote in the Intro­duc­tion, what we wanted to do first of all was to debunks these 10 myths on brain health and brain training:

Myth 1. Genes deter­mine the fate of our brains.
Facts: Life­long neu­ro­plas­tic­ity allows our lifestyles and actions to play a mean­ing­ful role in how our brains phys­i­cally evolve, espe­cially given longer life expectancy.

Myth 2. Aging means auto­matic decline.
Facts: There is noth­ing inher­ently fixed in the pre­cise tra­jec­tory of how brain func­tions evolve as we age.

Myth 3. Med­ica­tion is the main hope for cog­ni­tive enhance­ment.
Facts: Non-invasive inter­ven­tions can have com­pa­ra­ble and more durable effects, side effect-free.

Myth 4. We will soon have a Magic Pill or Gen­eral Solu­tion to solve all our cog­ni­tive chal­lenges.
Facts: A multi-pronged approach is rec­om­mended, cen­tered around nutri­tion, stress man­age­ment, and both phys­i­cal and men­tal exercise.

Myth 5. There is only one “Use It or Lose it”.
Facts: The brain is com­posed of a num­ber of spe­cial­ized units. Our life and pro­duc­tiv­ity depend on a vari­ety of brain func­tions, not just one.

Myth 6. All brain activ­i­ties or exer­cises are equal.
Facts: Var­ied and tar­geted exer­cises are the nec­es­sary ingre­di­ents in brain train­ing so that a wide range of brain func­tions can be stimulated.

Myth 7. There is only one way to train your brain.
Facts: Brain func­tions can be impacted in a num­ber of ways: through med­i­ta­tion, cog­ni­tive ther­apy, cog­ni­tive training.

Myth 8. We all have some­thing called “Brain Age”.
Facts: Brain age is a fic­tion. No two indi­vid­u­als have the same brain or expres­sion of brain functions.

Myth 9. That “brain age”‚ can be reversed by 10, 20, 30 years.
Facts: Brain train­ing can improve spe­cific brain func­tions, but, with research avail­able today, can­not be said to roll back one “brain age”‚ by a num­ber of years.

Myth 10. All human brains need the same brain train­ing.
Facts: As in phys­i­cal fit­ness, users must ask them­selves: What func­tions do I need to improve on? In what time­frame? What is my budget?

Do you have other myths in mind you would like  us to address?

We have started to receive great feed­back from the health­care com­mu­nity, such as this email from a neu­ro­sur­geon in Texas:

“I really like the book, it is com­pre­hen­sive with­out being too tech­ni­cal. I have rec­om­mended it to sev­eral patients. There are some other books that I expected would be greeted with enthu­si­asm, but were too com­plex for most of my patients. I think this book is right in the sweet spot”.

A short, sweet, enter­tain­ing read of a com­plex topic, with timely (writ­ten in 1/09) reviews of 21 top tech­nol­ogy prod­ucts, as well as informed and expert pre­dic­tions of where this bur­geon­ing brain-fitness field is headed. More impor­tantly, after you read it, you’ll have a good, detailed sense of where you, per­son­ally, can act to improve your own couch-potato brain — and how to keep it fit and flex­i­ble your whole life. The Sharp­Brains Guide To Brain Fit­ness reminds of us all why books (and not just googling a topic) can be well worth your time and money. Two Stetho­scopes Up — check it out. life.”

And this great book review by an Internist Physi­cian and Robert Wood John­son Foun­da­tion Fel­low, titled Is Your Brain A Couch Potato?:

Doc Gur­ley, book review for SFGate.com (06/08/09)

The book:  The Sharp­Brains Guide to Brain Fit­ness (avail­able via Amazon.com Here, review copies avail­able upon request).

Descrip­tion: While most of us have heard the phrase “use it or lose it,” very few under­stand what it means, or how to prop­erly ‚“use it”‚¬ in order to main­tain brain func­tion and fit­ness. The Sharp­Brains Guide to Brain Fit­ness is an invalu­able guide that helps read­ers nav­i­gate grow­ing brain research and iden­tify the lifestyle fac­tors and prod­ucts that con­tribute to brain health and fit­ness. By gath­er­ing insights from eigh­teen of the world’s top sci­en­tists and offer­ing tools and detailed descrip­tions of over twenty prod­ucts, this book is an essen­tial guide to the field of brain fit­ness, neu­ro­plas­tic­ity and cog­ni­tive health. An acces­si­ble and thought-provoking read, The Sharp­Brains Guide to Brain Fit­ness edu­cates life­long learn­ers and pro­fes­sion­als in health­care, edu­ca­tion, busi­ness, etc., on emerg­ing trends and fore­casts of what the future will hold.

Prod­ucts Reviewed (we reviewed sci­en­tific stud­ies pub­lished before Jan­u­ary 2009, when the man­u­script text was closed):

– Over­all brain main­te­nance: Brain Age series (Nin­tendo), Brain­Ware Safari (Learn­ing Enhance­ment Cor­po­ra­tion), FitBrains.com (Viv­ity Labs), Happy-Neuron.com (Sci­en­tific Brain Train­ing), Lumosity.com (Lumos Labs), Mind­Fit (Cog­niFit), (m)Power (Dakim)

– Tar­geted brain work­out: Clas­sic and InSight (Posit Sci­ence), Work­ing Mem­ory Train­ing JM and RM (Cogmed), Dri­ve­Fit (Cog­niFit), Earo­bics (Houghton Mif­flin), Fast For­Word (Sci­en­tific Learn­ing), Intel­li­Gym (Applied Cog­ni­tive Engi­neer­ing), Vision Rest­pra­tion Ther­apy (NovaVision)

– Emo­tional self-regulation: emWave PC and Per­sonal Stress Reliever (Heart­Math), Jour­ney to the Wild Divine (Wild Divine), RES­PeR­ATE (Inter­Cure), StressEraser (Helicor)