Build­ing Blocks for a Bet­ter Future

The best alter­na­tive for tomor­row should be bet­ter than the best alter­na­tive avail­able today. How do we get there, when “cog­ni­tion” and “brain fit­ness” remain elu­sive con­cepts in pop­u­lar cul­ture? I believe that the lack of pub­lic edu­ca­tion is the major obsta­cle that lim­its the brain fit­ness field’s poten­tial to deliver real-world ben­e­fits, since only informed demand will ensure the ongo­ing devel­op­ment of ratio­nal, struc­tured “rules of the road.” What could be done to address this and other par­tic­u­lar obsta­cles? Read the rest of this entry »

Engag­ing peo­ple where they are in the life-course

Eighty per­cent of the 38,000 adults over age 50 who were respon­ders in the 2010 AARP Mem­ber Opin­ion Sur­vey indi­cated “stay­ing men­tally sharp” was their top ranked inter­est and con­cern (Dinger, 2010). What exactly does this phrase mean? And what role can tech­nol­ogy play in “stay­ing men­tally sharp”? Intel CEO Paul Otellini has said, “You have to start by think­ing about what peo­ple want to do… and work back­ward.” Read the rest of this entry »

Dur­ing a debrief­ing after the 2011 Sharp­Brains Sum­mit, Rick Moody, Direc­tor of the Office of Aca­d­e­mic Affairs at AARP, sug­gested that I con­tribute a thought-leadership piece to a spe­cial issue on brain health for one of their pro­fes­sional pub­li­ca­tions by the Amer­i­can Soci­ety on Aging. You can now read the result, over 3,000 words on “The Busi­ness and Ethics of the Brain Fit­ness Boom”:

• Tomor­row, Jan­u­ary 5th: Part 1 — The Business
• This Fri­day, Jan­u­ary 6th: Part 2 — The Ethics
• Next Mon­day, Jan­u­ary 9th: Part 3 — The Real Need
• Next Tues­day, Jan­u­ary 10th: Part 4 — The Future

You can track and dis­cuss each part as it becomes avail­able via my Twit­ter account, our Face­book page, LinkedIn group, and RSS feed. Enjoy, and please add your 2 cents!

Spon­sored Ad (How to Adver­tise on SharpBrains.com)

Time for our monthly eNewslet­ter track­ing recent news and devel­op­ments on how the neu­ro­science of cog­ni­tion and emo­tions can inform edu­ca­tion and health across the lifes­pan. Let us try to be as con­cise as pos­si­ble, so you can spend as much time as pos­si­ble con­nect­ing with your Loved Ones instead of with the World Wide Web.

• Your Brain: Capa­ble of Great­ness, Hard-wired for Survival
• How Phys­i­cal Exer­cise Ben­e­fits the Brain
• Brain changes seen in cab­bies who take ‘The Knowledge’
• How Cul­tural Evo­lu­tion Out­paces Nat­ural Evolution
• Cog­ni­tive Test­ing Pro­gram Fails Sol­diers, Leav­ing Brain Injuries Undetected
• Cog­ni­tive Behav­iour Ther­apy Helps Adults with ADHD
• Check­list to Eval­u­ate Brain Train­ing and Brain Health Claims
• Could study­ing the placebo effect change the way we think about medicine?
• New Online Course: How to Be Your Own Brain Fit­ness Coach in 2012
• The Sharp­Brains Guide: Pre­ven­tive Med­i­cine Best­seller in Ama­zon Kin­dle Store
• Offi­cial selec­tion  by AARP of Best Books on Brain Fitness
• Top 10 Quotes on Life­long Neu­ro­plas­tic­ity and Neurogenesis
• Invi­ta­tion for Sharp­Brains Sum­mit Par­tic­i­pants to Com­ment on Meet­ing Report

Wish­ing you a won­der­ful end of 2011 and a happy and suc­cess­ful 2012!

PS: thirty-nine peo­ple have reg­is­tered since this past Tues­day to par­tic­i­pate in the upcom­ing Online Course: How to Be Your Own Brain Fit­ness Coach in 2012. Please remem­ber we will only be able to acco­mo­date the first two hun­dred reg­is­trants, so please take a look soon to see if you are inter­ested in joining!

We are pleased to announce a new online course designed to equip par­tic­i­pants with the under­stand­ing and infor­ma­tion required to apply emerg­ing sci­ence and tools to enhance brain health and func­tion­al­ity across the lifespan.

Course descrip­tion: Infor­ma­tion over­load and longer lives expose our brains to more demands than even before. This fast-paced and inter­ac­tive online course will exam­ine the emerg­ing sci­ence of neu­ro­plas­tic­ity and cog­ni­tive reserve and sur­vey lat­est tools and best prac­tices to equip you to become your own ‘brain fit­ness coach’ and address per­sonal and pro­fes­sional pri­or­i­ties. Avail­able online from any­where with an Inter­net con­nec­tion, this course will help you pin­point ways to opti­mize brain health and func­tion­al­ity and delay decline, nav­i­gat­ing the maze of frag­mented research, super­fi­cial media cov­er­age and exag­ger­ated mar­ket­ing claims. The course is based on The Sharp­Brains Guide to Brain Fit­ness –recently named a Best Book by AARP– and Sharp­Brains’ new ABBC frame­work (Address Basics, Build Capac­i­ties), and includes weekly read­ings and activities.

Mechan­ics: The course con­sists of four two-hour-long live online ses­sions to be held in March 2012 (detailed syl­labus avail­able), and an online pri­vate forum for Fac­ulty and Par­tic­i­pants to inter­act dur­ing March and April 2012.

Who this is for: This course is for any­one who wants to under­stand how emerg­ing cog­ni­tive and affec­tive neu­ro­science can be applied to enhance brain health and per­for­mance, and who is will­ing to par­tic­i­pate in a fast-paced course that lever­ages e-learning to facil­i­tate a global learn­ing experience.

Note: In order to ensure a valu­able and inter­ac­tive expe­ri­ence, par­tic­i­pa­tion will be lim­ited to the first 200 indi­vid­u­als who register.

Fac­ulty:

• Instruc­tor: Alvaro Fer­nan­dez (SharpBrains)
• Guest Lec­tur­ers: Alvaro Pascual-Leone (Har­vard Med­ical School), Robert M. Bilder (UCLA Semel Insti­tute for Neu­ro­science and Human Behavior)

To Learn More and Reg­is­ter, please visit the course page: How to Be Your Own Brain Fit­ness Coach in 2012.

We are pleased to report that the AARP’s Best Books Series: Brain Fit­ness List (link opens PDF doc­u­ment you can view, down­load and print at AARP web­site) is finally offi­cially avail­able, described as “a list­ing for pub­lic libraries of well-prepared books on main­tain­ing a sharp and fit mind through­out the aging process.” Read the rest of this entry »

You may have  noticed that Amazon.com is shar­ing aggre­gated data on how ebook read­ers inter­act with the books they are read­ing. For exam­ple, the “Pop­u­lar High­lights” sec­tion (towards the bot­tom of our Kin­dle book page) ranks the Top 10 sen­tences that Kin­dle read­ers have high­lighted and shared while read­ing The Sharp­Brains Guide to Brain Fit­ness: 18 Inter­views with Sci­en­tists, Prac­ti­cal Advice and Prod­uct Reviews, to Keep Your Brain Sharp (April 2009; 182 pages; ranked #1 in Kin­dle Store’s Pre­ven­tive Med­i­cine section).

This infor­ma­tion is invalu­able to authors and pub­lish­ers - as you can imag­ine, we’ll make sure to not only main­tain but to elab­o­rate on these top­ics as we pre­pare future edi­tions of the book.

So, what are so far the Top Ten Quotes on Life­long Neu­ro­plas­tic­ity and Neu­ro­ge­n­e­sis, Read the rest of this entry »

Below you can find the full tran­script of our engag­ing Q&A ses­sion yes­ter­day on holis­tic brain health with clin­i­cal neu­ropsy­chol­o­gist Dr. Paul Nuss­baum, author of Save Your Brain. You can learn more about the full Brain Fit­ness Q&A Series Here.

Per­haps one of the best exchanges was: Read the rest of this entry »

Below you can find the full tran­script of our engag­ing Q&A ses­sion yes­ter­day on life­long cog­ni­tive fit­ness, “men­tal cap­i­tal­ism”, and more,  with Alvaro Fer­nan­dez, co-author of The Sharp­Brains Guide to Brain Fit­ness, mod­er­ated by Harry Moody, Direc­tor of Aca­d­e­mic Affairs at AARP. You learn more about upcom­ing Brain Fit­ness Q&A Ses­sions Here.

Read the rest of this entry »

Just a quick note to announce that next Tues­day, Novem­ber 15th, SharpBrains.com will be host­ing two great resources:

1– Grand Rounds Blog Car­ni­val: the weekly col­lec­tion of what’s best in the health and med­ical blo­gos­phere (see great lat­est edi­tion Here). If you want to con­tribute your own blog post, please do so via this Con­tact Us form.
2– Live Q&A Ses­sion with Alvaro Fer­nan­dez, coau­thor of The Sharp­Brains Guide to Brain Fit­ness (recently selected as one of the Best Books on Brain Fit­ness by AARP). Ses­sion will take place at 11am Pacific Time/ 2pm East­ern Time, and will be mod­er­ated by Harry Moody, Direc­tor of Aca­d­e­mic Affairs at AARP. To learn more click Here.

Please make sure to visit us Tuesday!