Given the whole distracting “controversy” of whether Nintendo Brain Age “works” or not, I have started to use the following “brain teasers” in my talks in order to help the audience gain a more useful perspective of what is going on. They worked great both in the Medicare Readmissions Summit in DC a few weeks ago, and at the Games for Heath Conference last week.

Q: How many soldiers in the US Army have gone through computerized cognitive testing before being deployed, and why?
A: Over 150,000, in order to establish an objective starting baseline and identify potential Post Traumatic Stress Disorder (PTSD) and Traumatic Brain Injury (TBI) problems upon their return.

Q: How big is the ongoing investment by OptumHealth, a division of UnitedHealth Group (UNH), in developing computerized cognitive assessments to inform clinical decision-making?
A: over $6m.

Q: How many Allstate policy-holders over the age of 50 have received a computerized cognitive training program to improve their driving safety?
A: Over 8,000, in the state of Pennsylvania.

Q: How many residential communities are offering computerized cognitive training programs to their residents?
A: Over 700, in the US alone, covering independent and assisted living.

Q: How much money has the Government of Ontario invested in setting up a new Centre for Brain Fitness as part of Baycrest research center in order to develop and commercialize technologies to assess and enhance cognitive functions?
A: $10m, matched with another 10m from local investors.

For more on our Cognitive Health Track at Games for Health Conference last week, see this USA Today article:

More doctor’s prescriptions may include brain games to improve mental acuity

(pretty good overall, but please note that SharpBrains didn’t organize the whole conference, “only” the cognitive health track, which was a lot of stimulating fun. Ben Sawyer and team did overall conference).

Let me summarize ten highlights and reflections from stimulating discussions on cognitive health and assessments I have had this month so far.

January 8-9th: Symposium on Co-Adaptive Learning: Adaptive Technology for the Aging (details Here), organized by the Arizona State University’s Center for Adaptive Neural Systems:

1. Cognitive health is a critical factor in overall healthcare, but is often approached in a fragmented, non-systematic way. Most speakers in the symposium did mention how cognitive health issues interact with their specific areas of focus (aging, Parkinson’s Disease, traumatic brain injury, Alzheimer’s…) but there was a lack of a common framework and taxonomy to define the problem and identify solutions and interventions to measure and help maintain cognitive health across the lifespan.

2. For example, Parkinson’s Disease. Did you know (I didn’t) that a significant percentage of Parkinson’s patients have well-identified cognitive impairments, mostly in their executive functions but also perceptual problems?

3. We truly need a Culture of Cognitive Health, as Randal Koene pointed out.

4. May online cognitive games serve as ongoing, real-time assessment of cognitive function? Misha Pavel thought so. He also added we may well see “cognitive exercise coaches” sometime in the horizon.

5. Skip Rizzo presented how virtual reality can help address Post Traumatic Stress Disorder (PTSD) and even to administer innovative cognitive assessments.

6. My presentation, titled The Emerging Cognitive Fitness Market: Status, Trends and Challenges, is available Here

7. January 22nd: Consumer Reports organized a health summit titled Read the rest of this entry »

We have just announced an upcoming webinar to provide a market update:  Top 10 Cognitive Fitness Events of 2008 – A Market Update.

When: Thursday December 11th, from 12:00 to 1:00 pm Pacific Time. The same webinar will be repeated on Thursday December 18th, from 9:00 to 10:00 pm Pacific Time.

The Top 10 Cognitive Fitness Events that will be discussed include:

1) February: Dakim secures a $10.6m investment from Galen Partners. Jack LaLanne becomes spokesperson.
2) April: The Government of Ontario, Canada, invests $10m in Baycrest to develop and commercialize cognitive fitness technologies.
3) April: University of Michigan researchers reveal in the Proceedings of the National Academy of Sciences how computerized working memory training can generalize and improve fluid intelligence in healthy adults.
4) May: Humana unveils Games for Health initiatives, not renewing its agreement with Posit Science.
5) June: The US Army launches a new policy requiring cognitive screenings of all soldiers before deployment (in order to Read the rest of this entry »

As you have probably seen, the Cognitive Health and Brain Fitness field is rapidly evolving, so let me highlight some of the main recent developments affecting the field:

1) Public policy initiatives:
- The Government of Ontario, Canada, announced a $10m investment in Baycrest Research Center to help develop and commercialize brain fitness technologies. This $10m investment was matched with an additional $10m by local investors.
- In the US, The Paul Wellstone and Pete Domenici Mental Health Parity and Addiction Equity Act of 2008 was signed into law, included in the recently-approved economic bailout bill. The passage of this law has significant implications for healthcare providers and technology vendors alike.

2) Computerized Cognitive Assessments Used by the US Military:
The US Army launched a new policy requiring cognitive screenings of all soldiers before deployment (in order to better diagnose potential problems such as PTSD and TBI upon return). ANAM was the selected computerized battery of tests.

3) Venture & Angel Fundraising for Cognitive Training companies:
A number of developers have raised money. CogniFit received $5m (from Milk Capital), Lumos Labs $3m (FirstMark Capital -previously called Pequot Ventures-, Norwest Venture Partners), Scientific Brain Training $1.5m (issued shares), Vivity Labs $1m (undisclosed angel investors), This is, of course, on top of the February $10.6 investment in Dakim (Galen Partners) that we already included in our market report.

4) Major Initiatives by Insurance Companies:
- Allstate launched a large-scale research project to measure impact of Posit Science InSight (visual processing training) on driver safety for adults over 50.
- OptumHealth announced a 3-year, $18m agreement with Brain Resource to offer web-based cognitive assessments as part of clinicians’ decision support systems.
- Humana decided not to renew its agreement with Posit Science to offer Posit’s auditory processing training program to Medicare members.

5) New Research:
- In a significant new study, a team from the University of Michigan published a high-quality paper in the Proceedings of the National Academy of Sciences showing how computerized working memory training can generalize and improve fluid intelligence (one of the domains that tends to decline with age).
- Learning and Teaching Scotland released an internal study showing how Nintendo Brain Training can help children’s math and concentration skills. The study gained significant media attention, despite the fact it hasn’t been published in a respected journal.

Note: This is an excerpt from the 6-Month Market Update we will  release later this month, covering the many important developments that have occurred since we launched the inaugural Brain Fitness Market Report in March this year. This special report will be available exclusively for our Premium Research Sponsors.

In an emerging, dynamic, high growth market, like brain training, it is difficult to make precise projections. But, we can observe a number of trends that executives, consumers, public policy makers, and the media should watch closely in the coming years, as brain fitness and training becomes mainstream, new tools appear, and an ecosystem grows around it.

1. We predict an increased emphasis on brain maintenance in locations ranging from retirement communities to gyms. As a computer-savvy baby boomer population looks for ways to stay mentally fit, brain fitness, or brain training, is becoming part of their vocabulary and concern.

2. Physical and mental exercise will be better integrated. Physical exercise has been shown to increase the rate of neurogenesis, whereas mental exercise helps ensure the survival of any newly created neurons. Today both activities usually take place in very different settings: the former, in health clubs, the later, in universities. We predict that the borders between them will become more diffuse. Expect new programs such as brain fitness podcasts that allow us to train working memory as we jog or exercise bikes with built-in brain games.

3. Watch for a Read the rest of this entry »

Dear Mr or Mrs Next US President,

We are glad to welcome you to our blog carnival. After a short hiatus, Encephalon is back and gathering steam. We have prepared this “revival” edition just for you, so you can be well informed and impress us all during the upcoming Sciencedebate 2008.

Without further ado, let’s proceed to the questions posed by 24 bloggers on neuroscience and psychology issues. We hope they provide, at the very least, good mental stimulation for you and your advisors.

Big Questions

Do I deserve to vote even if I don’t have Free Will? (Marc at Neuroscientifically Challenged).

If culture sculpts our brains, what can our brains do to refine our culture first? (Stephanie at Brains On Purpose).

Is God more than a flying brain? (Jessica at bioephemera).

Is Your brain really reading This? (Pete at Brain Hammer).

A Few Intrusive Questions

Do you play any musical instrument? (Megan at SharpBrains).

Read the rest of this entry »

A roundup of several excellent articles this week:

Keeping Your Brain Fit (US News and World Report)

- “In a study of more than 2,800 people ages 65 or older, Harvard researchers found that those with at least five social ties—church groups, social groups, regular visits, or phone calls with family and friends—were less likely to suffer cognitive decline than those with no social ties.”

- “The working hypothesis is that it has something to do with stress management,” says Marilyn Albert, a neuroscientist at Johns Hopkins and codirector of the Alzheimer’s research center there. In animal studies, a prolonged elevation in stress hormones damages the hippocampus. Social engagement appears to boost people’s sense of control, which affects their stress level. Creative arts seem to be a highly promising way to increase social engagement. George Washington University’s Cohen has found that elderly people who joined choirs also stepped up their other activities during a 12-month period, while a nonsinging control group dropped out of some activities. The singers also reported fewer health problems, while the control group reported an increase.”

We Never Forget Anything (Anymore) (Prevention Magazine)

- “Processing new information when we’re anxious is tough; the stress itself is a distraction. Fernandez taught Laurie this relaxation trick: Read the rest of this entry »

Neuroplasticity: the brain’s ability to reorganize itself by forming new connections throughout life. (see more concepts in our Glossary).

We coudn’t be happier about the growing number of books popularizing the key lessons about brain training that Dr. Elkhonon Goldberg has been researching and writing about for years, and that motivated us to embark ourselves in the SharpBrains adventure.

Discover Magazine presents a great article, Rewiring the Brain, reviewing two recent books.

• The subtitle is “Neuroplasticity can allow for treatment of senility, post-traumatic stress, ­obsessive-compulsive disorder, and depression—and Buddhists have been capitalizing on it for millenia.” I would add that the strong value of lifelong learning present in jesuit and jewish traditions reflects the same wisdom. Some quotes:
• “Two new books, Train Your Mind, Change Your Brain (Ballantine Books, $24.95) by science journalist Sharon Begley and The Brain That Changes Itself (Viking, $24.95) by psychiatrist Norman Doidge, offer masterfully guided tours through the burgeoning field of neuroplasticity research. Each has its own style and emphasis; both are excellent.”
• “Finally, both authors conclude that adult neuroplasticity is a vastly undertapped resource, one with which Western medicine and psychology are just now coming to grips. An important emerging research agenda is to Read the rest of this entry »