Sharp Brains: Brain Fitness and Cognitive Health News

Neuroscience and Health blogs

This week’s editions of two excellent blog carnivals. Enjoy!

- Encephalon #45 – Life Is Good, Brains Are Better

- Grand Rounds 4:34 at the Health Business Blog

 

Beating forgetfulness and boosting the brain

Very good article in MarketWatch titled Beating forgetfulness and boosting the brain. Probably the best we have seen so far providing an overall industry perspective on a nascent field. I recommend reading the whole article, but here you have some teasers:

  • “As boomers age, the drive to correct such discomfort has implications for health and wellness, employment and corporate training — even sports. It’s giving rise to a burgeoning business of brain-boosting products and services, as well as exploration into “cognitive enhancing” prescription drugs.”
  • “The market for brain-fitness software targeting U.S. adults is estimated to be $80 million to $100 million this year, up from $60 million last year and $2 million in 2005, according to SharpBrains, a San Francisco-based portal that helps individuals and companies navigate brain-training information, products and services.”
  • “It’s also easy to confuse age-related memory problems with the effects of undiagnosed depression or anxiety, which are reversible, said Dr. Gene Cohen, director of the Center on Aging, Health & Humanities at George Washington University Medical Center”
  • “The business of brain training started taking off after Read the rest of this entry »

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