By: Alvaro Fernandez
Ever wondered what explains the sometimes surreal, often misguided, health policies by our government? Well, it is beyond our humble brains to capture and articulate what may be going on…but we now see that lack of access to quality information is certainly not the main problem. Decision-making processes, and structural incentives, would probably merit more attention….
I mention this because we are really impressed by the just-published 24-page special
issue on Preventing Memory Loss by Congressional Quarterly Researcher, one of the main publications in Capitol Hill.
The publication is not free, but worth the price for anyone active professionally in the healthcare sector, or interested in learning about latest research and policy trends, from academics to students. You can buy Buy the Electronic PDF ($4.95) or Buy the Printed Copy ($15 – $5 discount using promotion code “L8BRAIN” = $10).
Description
As the nation’s baby boomers age, they are increasingly worried that their memories will deteriorate — and with good reason. An estimated 10 million boomers will develop Alzheimer’s disease or another memory-destroying neurodegenerative condition in the coming years. Policy makers and health officials worry that the resulting bulge in the number of sufferers will burden the nation’s already strained health-care system. In the wake of these concerns, a vibrant brain-fitness industry is offering a variety of ways to help people keep their brains healthy, including the use of cognition-enhancing drugs and exercise. But many experts say much of what the public is being told is of limited value, at best. Intensified brain research begun years ago at the National Institutes of Health is just now beginning to produce data that scientists hope will advance efforts to prevent memory loss, but they worry that flat federal funding since 2003 may compromise the drive for solutions.
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By: Caroline Latham

We were very happy to discover that Scientific American Mind has highlighted SharpBrains in their June/July 2007 issue!
Here’s what they had to say:
“Everyone knows the importance of staying physically fit. But what about staying mentally fit? Research in the past several years has shown that mental “workouts” may improve memory, relieve stress and even help stave off Alzheimer’s. This new site is an online gym for the mind, offering a blog about the science of brain fitness and links to relevant research. It also sells “exercise” software and offers personal training.”
If you are here due to that introduction, we’d like to welcome you and show you around a bit. You might enjoy:
But most of all, enjoy yourself, learn something new, and let us know what you think!
By: Caroline Latham
We hope you are enjoying Brain Awareness Week this week and hopefully thinking a little more about your brain and brain fitness! Below you have the Brain Fitness Newsletter we sent a few days ago. You can subscribe to this monthly email update in the box on the the top of this page.
We have had another busy month behind us, and we’re looking forward to Brain Awareness Week March 12-18. Keep reading for the details (including a special offer in honor of Brain Awareness Week) …
I. Press Coverage
II. Events
III. Program Reviews
IV. New Offerings
V. Website and Blog Summary, including brain teasers
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By: Caroline Latham
We hope you are enjoying the growing coverage of Brain Fitness as much as we are. Below you have the Brain Fitness Newsletter we sent a few days ago-you can subscribe to this monthly email update in the box on the right hand side.
In this post, we will briefly cover:
I. Press: see what CBS and Time Magazine are talking about. SharpBrains was introduced in the Birmingham News, Chicago Tribune and in a quick note carried by the American Psychological Association news service.
II. Events: we are outreach partners for the Learning & the Brain conference, which will gather neuroscientists and educators, and for the Dana Foundation’s Brain Awareness Week.
III. Program Reviews: The Wall Street Journal reviewed six different programs for brain exercise and aging, and the one we offer is one of the two winners. A college-level counseling center starts offering our stress management one. And we interview a Notre Dame scientist who has conducted a replication study for the working memory training program for kids with ADD/ ADHD.
IV. New Offerings: we have started to offer two information packages that can be very useful for people who want to better understand this field before they commit to any particular program: learn more about our Brain Fitness 101 guide and Exercise Your Brain DVD.
V. Website and Blog Summary: we revamped our home page and have had a very busy month writing many good articles. We also hosted two “Blog Carnivals”- don’t you want to know what that means?
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