Here you have the September edition of our monthly newsletter covering cognitive health and brain fitness topics. Please remember that you can subscribe to receive this Newsletter by email, using the box at the top of this page.

In the current edition of The Journal on Active Aging, I discuss why we need to Retool “Use it or lose it”, and why routine, doing things inside our comfort zones, is the most common enemy of the novelty, variety and challenge our brains need. You can read the full article for free Here.

Book Tour

We are glad to report that The SharpBrains Guide to Brain Fitness continues to obtain excellent endorsements:

“This is the only book that I know of that seamlessly integrates latest information about cognitive health across the lifespan. Very useful to anyone interested in brain care.”

–Arthur Kramer, Ph. D., Professor of Psychology at University of Illinois

“…we now have a rock solid primer on brain health that we can recommend with confidence…I found it particularly effective to start the book with a list of ten brain myths that need debunking.”
–Michael C. Patterson, former Manager NRTA/ Staying Sharp at AARP

The official book tour starts this week, and includes New York Public Library!
09/08: Club One Fitness Center, Petaluma, CA
09/09: San Francisco State University OLLI
09/11: ASA Brain Health Day, Oakland, CA
09/23: New York Public Library, Bronx Library Center
09/25: New York Public Library, Stephen Schwarzman Building
10/06, SmartSilvers MIT Northern California, Palo Alto, CA
10/14: UC-Berkeley OLLI, CA

You can find all the details here. If you haven’t read the book yet, you can order it via Amazon Here (print book) or Here (Kindle edition). Or ask your local bookstore or library.

Brain Reserve

Here you have the July edition of our monthly newsletter covering cognitive health and brain fitness topics. Please remember that you can subscribe to receive this Newsletter by email, using the box at the top of this page.

Public libraries have long offered the public more than books. And now, recent demographic and scientific trends are converging to fundamentally transform the role of libraries in our culture. You may enjoy reading this recent article I wrote for the May-June 2009 Issue of Aging Today, the bimonthly publication of the American Society on Aging: Public Libraries: Community-Based Health Clubs for the Brain.

The Big Picture

Can You Outsmart Your Genes? An Interview with Author Richard Nisbett: David DiSalvo interviews Richard Nisbett, the author of Intelligence and How to Get It: Why Schools and Cultures Count, who has emerged as a persuasive voice marshalling evidence to disprove the heredity-is-destiny argument.

Yes, You Can Build Willpower: Daniel Goleman discusses how the brain makes about 10,000 new cells every day, how they migrate to where they are needed, and how each cell can make around 10,000 connections to other brain cells. Implication? Meditate, mindfully, and build positive habits.

Bird’s Eye View of Cognitive Health Innovation: Alvaro Fernandez opened the Cognitive Health Track during the Games for Health Conference (June 11-12th, Boston) with an overview of the serious games, software and online applications that can help assess and train cognitive abilities. The presentation is available Here.

Brain Tests and Myths

The Best Memory Tests, from the Alzheimer’s Action Plan: Dr. Murali Doraiswamy discusses the Pros and Cons of the most common assessments to identify cognitive problems, including what the Mini-Mental State Exam (MMSE) does and doesn´t, and innovative computerized neuropsychological tests.

Debunking 10 Brain Health Myths: Does your brain have a “Brain Age”? Is a Magic Pill to prevent memory problems right around the corner? Does “aging” equal “decline”? Check out the facts to debunk 10 common myths on brain health.

Resources

Free Webinar: On July 21st, 10am Pacific Time/ 1pm Eastern Time, Dr. Elkhonon Goldberg and Alvaro Fernandez, co-authors of The SharpBrains Guide to Brain Fitness, will cover the main highlights from this new book and address the questions submitted by readers. You can learn more and register HERE.
 

Research References: This is a partial list of the scientific studies reviewed during the research phase of SharpBrains´s new book, organized by relevant chapter, for those of you who like to explore topics in depth by reading original research (perhaps PubMed should promote itself as a never ending source of mental stimulation?).

Brain Teasers

Brain Teasers on Brain Fitness: Are you ready to test your knowledge of several key brain fitness metrics? For example: How many soldiers in the US Army have gone through computerized cognitive testing before being deployed, and why?
Finally, a request: if you have already read The SharpBrains Guide to Brain Fitness, and could write a brief customer review at Amazon.com, we would surely appreciate! The Amazon.com book page is Here.

Best regards, and enjoy the month

Learning can be incidental. We all memorize facts without paying much attention to these facts or without willing to memorize them. However, when one really wants to memorize a fact, it is crucial to pay attention. Many studies have shown that compared to full attention conditions, dividing attention during study time leads to poor memory performance.

This exercise will help you practice focusing your attention.

It may seem easy but make sure you count twice!

Count the number of “Y” in this text:

Yesterday, Lucy went all the way to Boston. She wanted to buy new shoes. She had to go in many shops before she found the shoes she wanted. She was happy to stop at a restaurant to have some tea and cookies before she took the train back home.

Count the number of “F” in this text:

Finished files are the result of years of scientific study combined with the experience of years.
Count the number of “E” in this text:

Last summer, Jean and Harriet spent their vacation in Michigan. They rented a cabin on the lake. The cabin had two bedrooms and a nice deck. They used to spend a lot of time on the deck, just looking at how the light would change on the water. Several times, they borrowed bikes from their neighbors and spent a few hours exploring the villages not far from their cabin.

—
Solutions

There are 7 “Y” in the first text.

There are 6 “F” in the second text (got them?)
There are 38 “E” in the third text.

—

For many other Brain Teasers, click Here.
For many other teasers and articles by Dr. Michelon, click Here.

– Pascale Michelon, Ph. D., is SharpBrains’ Research Manager for Educational Projects. Dr. Michelon has a Ph.D. in Cognitive Psychology and has worked as a Research Scientist at Washington University in Saint Louis, in the Psychology Department. She conducted several research projects to understand how the brain makes use of visual information and memorizes facts. She is now an Adjunct Faculty at Washington University.

Reminder: 2009 Brain Awareness Week started today. You can find excellent resources and a calendar of events, Here.

Next time you are in a public space (perhaps now you are at home, as I am as I write these lines), look left, look in front, look right. Perhaps you can see someone who would benefit from the awareness that he or she is endowed with that wonderful, unique, organ!

(Note: don’t watch TV, or you will spend your day calling all those 1-800 numbers…)

And, of course, what a better week to read some of our Neuroscience Interviews, discover a new brain book, and try a Brain Teaser? 

Here you have the January edition of our monthly newsletter covering cognitive health and brain fitness topics. Please remember that you can subscribe to receive this Newsletter by email, simply by submitting your email at the top of this page.

Bird’s Eye View

Brain fitness heads towards its tipping point: How do you know when something is moving towards a Gladwellian tipping point? When health insurance companies and public policy makers launch significant initiatives. Dr. Gerard Finnemore provides a market overview, based on SharpBrains’ client webinar held last December.

Ten Reflections on Cognitive Health and Assessments: Here are 10 highlights from several stimulating January events:  Symposium on Adaptive Technology for the Aging (by Arizona State University), Health Bloggers’ Summit (by Consumer Reports), Traumatic Brain Injury (by Veteran Affairs in Palo Alto), and a new Alzheimer’s/ Dementia Expert Panel organized by the city of San Francisco.

News and Events

Nintendo Brain Age vs. Crossword Puzzles: we need much public education in order to help consumers separate reality from hope from hype. Nintendo is not helping, neither is media reporting.

Collection of recent news: including training for senior fitness trainers, reports on the importance of purpose,  on older driver safety, and more.

Upcoming events: I will be speaking soon at the New York Academy of Medicine, the American Society on Aging/ NCOA conference, and the Silvering Workforce Summit at the University of North Carolina. Let me know if you are attending any.

Education and Learning

Learning about Learning: an Interview with Joshua Waitzkin: Scott Barry Kaufman interviews “child prodigy” Joshua Waitzkin on The Art of Learning. Many fascinating insights, including “I think losing my first National Chess Championship was the greatest thing that ever happened to me, because it helped me avoid many of the psychological traps…(associated with being called a “child prodigy”)”.

Resources to help students build emotional intelligence: Daniel Goleman introduces educators and parents to a new book that “adds an important tool to the emotional intelligence kit: mindfulness, a moment-by-moment awareness of one’s internal state and external environment.”

Resources

Top 10 Cognitive Health and Brain Fitness Books: Here you have The 10 Most Popular Brain Fitness & Cognitive Health Books, based on book purchases by SharpBrains’ readers during 2008.

10-Question Program Evaluation Checklist: To help consumers and professionals navigate through the growing number of programs making “brain fitness” or “brain training” claims, we published last year this Evaluation Checklist. Now we are making the Checklist available as a Bookmark given recent requests by universities and conference organizers.

Brain Teaser

Brain Teaser to Exercise your Memory and Reasoning Skills: Dr. Pascale Michelon offers a stimulating teaser that not only helps exercise our brain but also educates us on how and why the same activity may exercise different brains differently – depending on where we are from.

You may have already seen that our Teasers section contains not only our selection of Top 50 Brain Teasers and Games, but also a regularly updated page with latest Games for the Brain.

Below you have the brain games and teasers we have added in 2008 so far. Ready?
- October 2008: Top Brainy Haikus. Yours?.

- September 2008: What is going on with these pictures?.

- September 2008: 7 Brainteasers for Job Interviews.

- August 2008: Can you use mental self rotation to read a map?.

- August 2008: Spot the Differences! how many are there?.

- July 2008 Read the rest of this entry »

A recent CNN article explains well why a growing number of companies use brainteasers and logic puzzles of a type called “guesstimations” during job interviews:

- “Seemingly random questions like these have become commonplace in Silicon Valley and other tech outposts, where companies aren’t as interested in the correct answer to a tough question as they are in how a prospective employee might try to solve it. Since businesses today have to be able to react quickly to shifting market dynamics, they want more than engineers with high IQs and good college transcripts. They want people who can think on their feet.”

What are technology companies (Google, Microsoft, Amazon) and consulting companies (McKinsey, Boston Consulting Group, Accenture…) looking for? They want employees with good so-called Executive Functions: problem-solving, cognitive flexibility, planning, working memory, decision-making, even emotional self-regulation (don’t try to solve one of these puzzles while being angry, or stressed out).

Want to try a few? Below you have our Top 7 Guesstimations/ Logic Puzzles for Brain Challenge:

Please try to GUESS the answers to the questions below based on your own logical approach. The goal is not to find out (or Google) the right answer, but to Read the rest of this entry »

Here you have the twice-a-month newsletter with our most popular blog posts. Please remember that you can subscribe to receive this Newsletter by email, simply by submitting your email at the top of this page.

There is one type of “brain fitness program” which is not only free but also pays you back. You guessed it, that program is your “job”. Our occupations can provide beneficial mental exercise if they incorporate the key ingredients of novelty, variety, and challenge, and are not a source of chronic stress.

We start today’s newsletter with two articles related to the brain value of having mentally stimulating jobs.

Your Brain At Work

ABC Reporter Bob Woodruff’s Recovery from Traumatic Brain Injury: Former US presidential contender and Senator John Edwards recently granted an interview to reporter Bob Woodruff. The most remarkable aspect of the interview? Bob Woodruff’s spectacular recovery from the traumatic brain injury he suffered in Iraq 2 years ago. You can’t miss this interview with his wife Lee, where we discuss Bob’s recovery process (including making a documentary, co-writing a book and other projects at ABC), the Bob Woodruff Foundation, and the overall challenge of cognitive rehabilitation following traumatic brain injuries.

Research

Santiago Ramon y Cajal’s “Recollections of My Life”: Remarkable and candid views on neuroplasticity, learning, aging and life, straight from the autobiography of one of the founders of modern neuroscience, who once said “Every man can, if he so desires, become the sculptor of his own brain.”

Can food improve brain health?: Dr. Pascale Michelon provides an overview of the effects of food on the brain, building on Fernando Gomez-Pinilla’s recent study in Nature Reviews Neuroscience. Candidates for “brainy” foods contain: Omega-3 fatty acid, folic acid, flavonoids, anti-oxidant foods. Please note her warning, though: most of the studies showing positive effects have been conducted in mice.

The biology of aging: A monthly virtual gathering of bloggers to discuss Biology of Aging topics including research, policy, lifestyle guidance, and open questions. We are aware that “aging” may not be the sexiest  of words in our vocabulary… unless you consider the most common alternative.

Technology

The Future of Computer-assisted Cognitive Therapy: Cognitive therapy is one of the most researched types of brain training, especially in dealing with depression and anxiety. Why don’t more people benefit today from it? The lack of a scalable distribution model may perhaps explain that. We predict that technology will help complement the role of therapists, helping more people better cope with change, life, anxiety, and a range of cognitive and emotional challenges. Without any stigma. Just as naturally as one trains abdominal muscles today.

What is mental self rotation? It is the ability to imagine yourself in different locations in space and imagine your body moving in space. This is an ability that is used in different everyday activities such as navigating in an environment or reading a map.

- Ability involved: egocentric spatial transformations (yes, that is the scientific expression) or mental self rotation.

- Brain areas involved: mostly parietal lobes.

Let’s take an example. Imagine that you plan to go to a new Walgreens’ location. You wonder whether going North on Big Bend Avenue you would have to make a right or a left turn onto Forsyth Blvd to get to Walgreens. You then look at the map that your spouse has laid out on the table. It turns out that the map is upside down so your perspective is not aligned with the one shown on the map (see Figure 1 just below, Box A). How do you get the answer to your question? Read the rest of this entry »

Here you have the twice-a-month newsletter with our most popular blog posts. Please remember that you can subscribe to receive this Newsletter by email, simply by submitting your email at the top of this page. 

First, I am pleased to report that I have been invited to participate in a new initiative by the World Economic Forum. Described as ”In a global environment marked by short-term orientation and silo-thinking, Global Agenda Councils will foster interdisciplinary and long-range thinking to address the prevailing challenges on the global agenda”, my specific Council will focus on the Challenges of Gerontology. More information on the Global Agenda Councils here. Will keep you updated via this blog.

In the News

Yes, It is Smart to Learn New Tricks: a recent Washington Post article presents a good overview of brain health trends, but framed around a highly artificial choice for consumers: either you a) do physical exercise, or b) take part in social interactions, or c) engage in mental exercise. What about switching off those TVs and having time for all a, b, c, and more? 

Mind Games: the August issue of Venture Capital Journal brings a very good piece on the emerging brain fitness software category (subscription required), which we enhance by providing a quick overview of the field.

CogniFit raises USD 5 million: if 2007 was the year of brain fitness media coverage, 2008 seems to be the year of serious investments. This CogniFit round follows other recent venture investments: Dakim ($10.6m), Lumos Labs ($3m). We hear all these companies are devoting part of these resources to fund clinical trials…never too late.

Brain Science and Lifelong Learning

Schools as Brain Training Hubs?: in a recent post we asked for suggestions to refine our predictions for the 2007-2015 period. A good number of readers contributed, and the winner of this informal contest is… Scott Spears, retired public schools superintendent, for his thoughts on the future implications of cognitive research on schooling.

Neurogenesis and Brain Plasticity in Adult Brains: while ”adults may have a tendency to get set in their ways – I’ve been doing it this way for a long time and it works, so why change?”, change itself is an excellent practice for healthy brain aging, as Laurie Bartels explains.  

A Farewell to Dementia?: a fascinating recent editorial in Archives of Neurology, titled Dementia: A Word to be Forgotten, calls for more constructive terminology. Dr. Joshua Steinerman weighs in.

Other Thought-Provoking Articles

To Think or to Blink?: should Hamlet be living with us now and reading bestsellers, he might be wondering: To Blink or not to Blink? To Think or not to Think? We are pleased to present an article by Madeleine Van Hecke, offering the ”on the other hand” to Malcolm Gladwell’s Blink argument. 

The impact of web 2.0 on healthcare: we hosted Medicine 2.0, a bi-weekly collection of articles that analyze the current and potential impact of web 2.0 technologies on medicine and healthcare.

Brain Teasers

Brain Teasers: Spot the Difference: how many differences can you spot (and how many cognitive functions can you engage with this simple exercise?)

I hope you are having a great August!